Large language models like GPT-4 excel in general knowledge but often lack the depth required for industry-specific expertise. Fine-tuning bridges this gap, transforming an AI model from a generalist to a specialized asset for businesses. Learn how fine-tuning works and how it can provide your company with AI-driven, expert-level support.

Generative AI, like ChatGPT, promises productivity and innovation, yet its adoption among SMEs remains limited. This article examines the reasons behind the hesitancy, from outdated workflows to lack of hands-on expertise. Discover how GenAI champions within organizations can drive experimentation and adaptation, ultimately turning AI into a vital business asset.