Top Ten GenAI Automations Every Small Business Can Implement Today
Top 10 GenAI Automations Every Small Business Can Implement Today
This genAI topic is about as pragmatic as it gets. With all the hyperbolic talk about genAI, sometimes we lose sight of the practical applications of genAI that any small business can put in place today, right now. And we lose sight of how easy it is to create and implement AI agents that get the job done.
Well, good news! – since genAI is now accessible, affordable, and downright essential for small and medium-sized businesses (SMEs), we’ll dispense with the hyperbole and list the AI agents you can install today to streamline operations, increase productivity, increase innovation, and generally be more competitive.
Here’s a no-fluff, practical top 10 list of GenAI automations that SMEs can implement today - each meeting four key criteria: (1) easy to set up, (2) proven successful in other businesses, (3) measurable impact, and (4) made with user-friendly SaaS tools.
So, without further ado, here is our Top 10 list:
1. Customer Support Chatbots
Imagine a digital concierge ready to answer customer questions 24/7. Automated customer support chatbots use GenAI to manage common inquiries, freeing up human support for more complex issues. Chatbots can handle FAQs, troubleshoot common problems, and even take orders. With genAI you will reduce response time, increased customer satisfaction, and lower support costs.
2. Personalized Marketing Content Creation
Creating tailored marketing content is time-consuming, but GenAI can turn out blog posts, social media captions, and email copy personalized to audience segments in minutes, keeping marketing content fresh and engaging.
3. Automated Social Media Management
Managing social media can be like running a full-time job, but GenAI tools can handle posting, hashtag optimization, and even reply to comments with a consistent brand voice.
4. Sales and Lead Scoring
GenAI can analyze sales call transcripts and other interactions with prospects, automate the analysis customer data, and identify high-potential leads. This lets sales teams prioritize follow-ups, leading to a better conversion rate without any guesswork.
5. Automated Email Responses
For businesses that deal with a high volume of emails, GenAI can draft quick responses for common queries. Think of it as a digital assistant managing your inbox and handling repetitive requests.
6. Content Summarization and Note-Taking
GenAI excels at breaking down long documents or meeting notes into concise summaries, which is invaluable for internal communication or customer updates. This automation ensures key information gets across without requiring hours of manual review.
7. AI-Powered Hiring Assistance
GenAI can screen resumes, evaluate candidates, and even answer initial applicant questions. For small HR teams, this is a huge advantage, allowing them to focus on interviewing top candidates rather than sifting through hundreds of resumes.
8. Automated Document Processing
Imagine eliminating hours spent processing invoices, contracts, and forms. GenAI tools can scan and extract relevant information, automatically filing it into the correct digital spaces.
9. Real-Time Market Research Insights
Market research used to mean expensive surveys and long analysis times. GenAI can scrape and summarize real-time insights from news articles, social media, and industry reports, analyze trends, competitor moves, funding rounds, new product launches, and notable wins and losses, and package this information into a market intelligence report on a regular shedule.
10. Customer Feedback Analysis
GenAI can analyze customer feedback from surveys, reviews, and social media, identifying patterns and trends that guide product development or service improvements.
We said Top 10, but here’s a bonus automation to round things out.
11. Legal and Compliance Document Review
Use GenAI to comb through contracts, compliance reports, and policy documents.
AI Agents
All of these tasks can be undertaken with AI agents using genAI. While these agents are easy enough to build yourself, there are a plethora of SaaS services that have already fine-tuned LLMs, and customized GPT behaviours (using ChatGPT and other leading LLM/GPTs like Claude and Gemini). For a small monthly fee these AI agents can be integrated into your digital customer experiences and employee workflows.